Ongoing Surveys

2021 Legal Sales Maturity Survey

Have you ever wondered how your firm stacks up against others when it comes to pitches and proposals, client teams, sales coaching, key account programs, RFP processes, and other interactions with clients that are designed to drive revenue? Well, here’s your chance to find out…

LSSO is launching the industry’s first ever survey focused exclusively on “sales” within law firms. We are inviting you to participate. The survey should take no more than 10-15 minutes for you to complete, and in exchange we will send you a copy of the survey report when completed.

Survey is closed. Results to be posted shortly.

2021 Legal Sales Uncovered: Salary & Trends Survey

LSSO's Legal Sales Uncovered: Salary Trends & Survey is demystifying the responsibilities, salaries and important statics of sales and service professionals in law firms. Now in it's third year, the benchmarking data provides valuable insight into:

  • Roles and responsibilities
  • Reporting structures and internal organization
  • Salary and bonus compensation

LSSO members and survey respondents will receive a complimentary copy of the full report. Additional copies will be available for purchase on our website.

To participate in the survey when it opens, please email:

Take and Share LSSO's 2021 Women Lawyers Rainmaking Survey

Silvia Coulter and Catherine Alman MacDonagh are once again conducting this survey.

Please take and/or share this survey with other women lawyers.

The first Women Lawyers Rainmaking Survey was conducted in 2003.  At that time, it was one of the only surveys collecting data on women lawyers’ business development efforts and successes. The Women Rainmaking Survey now serves as a leading resource for law firms and attorneys.

The benchmarking data provides valuable insight into:

  • The keys to rainmaking success
  • Profiles of successful women rainmakers
  • How much time is dedicated to business development for best results
  • What business development activities work best
  • What are the barriers to advancement, potential road blocks to success, and areas for improvement
  • How firms and others are supporting women lawyers
  • Best practices for firms and women lawyers

Please take the survey and/or share the survey with other women lawyers.

Take the Survey

Past Survey Results

2018 Legal Sales Uncovered: Salary & Trends Survey

The Legal Sales and Service Organization (LSSO) and Hellerman Communications launched a first of its kind survey to demystify the responsibilities, salaries and important statics of sales and service professionals in law firms. These emerging roles provide insight into the strategic direction of law firm industry growth. 

LSSO members access your copy of the report here: LSSO Members 

Not an LSSO member? You can purchase the report or Join LSSO today.

Learn more at 2018 Legal Sales Uncovered: Sales & Trends Survey

2017 Law Firm Marketing and Business Development Survey

Thank you to all the LSSO members who participated in this survey by LexisNexis in conjunction with Catapult Growth partners. During March-June 2017, 160 legal marketing and business development leaders, including 40 Am Law 100 Chief Marketing Officers / Chief Business Development Officers (“C-Levels”) were surveyed about their marketing and business development structures, strategies, tactics, measurements and more.  This year’s results prove that the leading marketing and business development departments are seeing the opportunity to be agents of change and are helping their firms chart new paths to improve strategy execution, differentiate, and thrive.

See the survey results here.

©2019 Legal Sales and Service Organization