Now available in the Members resources section.
Watch the Video
We'll cover 5 areas to help build a strong bridge between Marketing & Sales. Please invite your marketing team to this - as we want your teams to be on the same page about what is expected and what is available these days when it comes to reporting.
There are some valuable data points and helpful information that Marketing can provide. We'll cover the top 5 areas and show examples of what they look like. These valuable reports and documents will be helpful in whatever professional services sales role you do for the rest of your life.
Come prepared to see how your teams can grow together this year and be an efficient system that is a win for Sales, a win for Marketing and ultimately a win for your firm.
You'll walk away:
- Understanding the impact Return on Ad Spend (ROAS) makes for sales
- Grasping the total number of leads generated broken down by lead type: i.e., Form submissions, phone calls, live chats, etc.
- Understanding the role you can play in seeing more leads generated
- Building a strong working relationship among marketing and sales professionals
- Building the knowledge and understanding of what reports and data you can expect from your marketing team