LSSO NEWS – JUNE 1, 2005
April and May showers bring...RainDance in June...
LSSO'S RAINDANCE CONFERENCE
Less than two weeks until LSSO's RainDance Conference, June 13-15, in Boston. Register today! Please note that Hilton Hotel reservations must be made by June 3 to receive LSSO’s special room rate of only $160 per night. Visit www.legalsales.org/raindance for all program and registration information. While you're there, you can also preview our keynote speakers by listening to TrueView interviews of our keynote speakers (TrueView is a service mark of Legal Insight Media, Inc.).
Register for RainDance 2005 now!
RAINDANCE PROGRAM SPOTLIGHT
Redwood Analytics Sponsored Session: Employing Targeted Information
Presented by Norm Mullock, COO of Redwood Analytics, www.redwoodanalytics.com
Please plan to attend a breakfast roundtable discussion that will explore the links between business development, marketing, financial performance and firm value.
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Determine the financial value of acquiring a client, retaining a client, and cross-selling a client.
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Learn how to boost your cross-sell success by using financial metrics to identify profitable opportunities.
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Learn how to demonstrate the impact of your efforts by using key financial metrics
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Justify your expenditures, explain the return on investment, and plan for the future by leveraging key methodology and financial terms.
Metrics to be discussed include: Client Profitability, Life Time Value, Client Life Cycle, Cross-Sell/Up-sell, Wallet share, ROI
RAINDANCE SPONSORS - LSSO presents this conference with thanks to the following sponsors:
GOLD: Sales Results Inc. (www.salesresults.com)
SILVER: FindLaw (www.findlaw.com)
CONFERENCE & PROGRAM: ALM Research. Capital IQ. Corporate Legal Times. HubbardOne. Legal Insight Media. Legal Marketing Association, New England. Marketing Resources Group. Redwood Analytics.
Supporting organizations and affiliates: American Bar Association, Law Practice Management Section; Business Development Institute; JD Bliss; Legal Marketing Association, New England Chapter; PM Forum
BUSINESS DEVELOPMENTS
In this month’s Business Developments column, Steve Nelson and Wendy Duffey of The McCormick group report on who’s made a move recently.
Please send us your professional announcement and we’ll include your news in an upcoming issue of LSSO News.
LSSO LAUNCHES SURVEY - WOMEN LAWYERS: SALES AND BUSINESS DEVELOPMENT ISSUES
LSSO breaks new ground again with a pilot study that examines the sales and business development issues facing women lawyers. We anticipate that the results will begin to reveal the personal, professional and organizational factors that directly affect women’s success. Preliminary findings will be presented at RainDance 2005 by the ABA Women Rainmakers and the survey will continue through October, 2005. We ask for your participation! Please forward this newsletter to women lawyers you know and take the survey online.
Thank you for your support of LSSO. As always, we appreciate your comments and suggestions - please email us at editor@legalsales.org or call LSSO at 617.726.1500. We look forward to welcoming you to RainDance!
-Catherine Alman MacDonagh, LSSO Director, cam@legalsales.org